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It Ain't Over 'Til It's Over! What That Catch Phrase Means in PR thumbnail

It Ain’t Over ‘Til It’s Over! What That Catch Phrase Means in PR

Opinions expressed by Entrepreneur contributors are their own. One of the most important goals in PR is to secure media coverage. “Placements” are the lifeblood of our industry. "Publicity,” “press” or media “hits” are how we show value. But whatever the descriptor used, media coverage is almost always a good thing. However, when a PR…
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