Browsing Tag

Intent

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How to leverage intent and engagement in the buying cycle thumbnail

How to leverage intent and engagement in the buying cycle

“Buyer intent signals are a collection of indicators that tells me whether the account that I am targeting is relevant to my brand or relevant to one of my offerings,” said Hussam AlMukhtar, Senior Director of Strategic Marketing for B2B intelligence platform ZoomInfo, at our recent MarTech conference.“Unlike first-party website engagement, intent signals are different…
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USDA Announces Intent to Establish an Equity Commission, Solicits Nominations for Membership thumbnail

USDA Announces Intent to Establish an Equity Commission, Solicits Nominations for Membership

WASHINGTON, September 24, 2021 — The U.S. Department of Agriculture (USDA) today announced it will establish an Equity Commission and is requesting nominations for membership on the Equity Commission Advisory Committee and Equity Commission Subcommittee on Agriculture. The Notice represents an important step towards implementing President Biden’s commitment to create an Equity Commission and the…
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