From new posters to overhauled release schedules…

Robin Murray

04 · 10 · 2021

Adele’s much-anticipated new album ’30’ is on its way, it seems.

The record-breaking singer made history with her opening three albums, released on West London independent XL Recordings.

New album ’30’ has been much-mooted – her first on a new major label home, it’s also her first since finalising her divorce.

Speculation about the release hit fever pitch last week, when Taylor Swift brought her version of ‘Red’ forward by one week.

Drake & Kanye already dropped their albums, Taylor Swift moved her album date up a week…yep Adele is very much coming #Adele30

— kung fu kenny (@relientkenny) October 4, 2021

Alongside this, mysterious posters emblazoned with ’30’ was placed in key sites around the world:

Multiple posters have been unveiled at Dublin. #Adele30 pic.twitter.com/Ptn5s7c6Eu

— Adele Crave (@AdeleCrave) October 2, 2021

Finally, Adele has overhauled her social sites with a swift re-skin:

Adele is back! #Adele30 pic.twitter.com/3A6h6bYKE6

— Adele Global ³⁰ (@AdeleGlobaI) October 4, 2021

So, when will ’30’ arrive…? Guess we’ll find out shortly.

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