The collaboration between Xbox and Adidas was an open secret. In May we told you that they were working to present a line of footwear based on Microsoft video game consoles, and this was confirmed in the last hours. The German company has been commissioned to create a shoe model that celebrates 20 years since the launch of the original Xbox .
The shoes in question are part of the Adidas Originals catalog and are named after Xbox 20th Forum Tech . The model is based on the special edition of the console that was released in 2001 alongside Halo: Combat Evolved . This explains the green color and the translucent detail on the sole . While the original Xbox logo appears on the tab.
The detail in the ad is somewhat vague, but the Adidas that pay tribute to the original Xbox would not go on sale yet . In principle, this limited edition would be delivered as a gift through Xbox social networks. However, it has been promised to make more collaborative models available to the public.
“This is just the beginning of our partnership with Adidas, and over the next several months we will continue to celebrate our 20th anniversary with the launch of additional shoes inspired by past and present generations of Xbox consoles, including the first shoe available for purchase by our fans later this year, “explained James Monosmith, Xbox.
Sneakers inspired by the original Xbox are a reality
For the presentation of its new sneakers made in collaboration with Adidas, Xbox has chosen to launch a promotional video. It is clearly inspired by the skater culture of the early 2000s; In the clip you can not only see the new footwear, but also the console that served as a guide for its design .
The shoes based on the original Xbox are the first step in the “union” between Microsoft and Adidas . It is worth clarifying that alliances of this type are not new in the market. PlayStation and Nike already have several models of footwear developed together; This year, for example, they released the PG5 , based on the PS5 and created alongside Paul George, the star of the Los Angeles Clippers in the NBA.
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