Although the restaurant will not officially open its doors until 2023, two types of subscriptions in Ether are already on sale.
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VCR Group, the hospitality company founded by businessman Gary Vaynerchuk, has announced the token sale of its latest private dining club for members in New York City, called the Flyfish Club. Prospective seafood diners must purchase their membership on the blockchain, sold as a non-fungible token (NFT).
Flyfish Club (FFC) is the world’s first member’s only private dining club where membership is purchased on the blockchain as a Non-Fungible-Token (NFT) and owned by the token-holder to gain access to our restaurant and various culinary, cultural and social experiences.
— Flyfish Club (@Flyfishclub) January 12, 2022
Flyfish Club (FFC) is the world’s first private dining club for members, where membership is acquired on the blockchain as a non-fungible token (NFT) and owned by the token holder to gain access to our restaurant and various culinary, cultural and social experiences.
VCR Group answered to the question “Why NFT?” on the Flyfish Club website, stating:
“By using NFTs, the FFC is able to create a community of loyal members to whom we can offer special experiences. The NFTs create new modernist financial models, which will allow the FFC to offer an exceptional and sustainable product for years to come.”
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It seems that there are two types of membership available on the official website. The normal level says to give members access to the main dining room, the outdoor space and cocktail lounge, as well as special events, for 2.5 Ether (ETH), or USD 8,474 at the time of writing.The second level, plus expensive, Flyfish Omakase, will give access to all of the above and a 14-room omakase room seats, and it is already available for 4.25 ETH or USD 14,400.
According to their website, Flyfish Membership NFT holders can rent their token to non-token holders on a non-token basis. monthly, or they can resell it. There are also no recurring annual fees. And even though cryptocurrency is required for membership, customers can pay for their food and beverages in US dollars.
Flyfish Club is VCR’s second concept Group, following the opening of the omakase-style Japanese restaurant Ito, which is also located in New York City but is not exclusive to members. Flyfish Club is scheduled to open in early 2023.
Flyfish Club claims to be NFT’s first members-only restaurant ; however, it is not the first culinary concept to integrate cryptocurrencies into its business model. More recently, the Crypto Street Restaurant opened in Clearwater, Florida with crypto-themed wall art, menu items and the acceptance of payments with cryptocurrencies.
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