It’s been a few years now that a “Pro A” season hadn’t been so intriguing before his first in-between. There is already the ASVEL which wants to continue its progression towards the summits and will simmer the hope that the whole basketball planet observes with envy, Victor Wembanyama. At his side on the starting line, there is a formation of Monaco just as attractive. Reinforced thanks to its doubled budget (14 million according to L’Equipe) by several experienced talents including Mike James, the Principality’s club seems equipped to dream big and start to settle at the highest level, as its president wishes. Ukrainian, Sergei Dyadechko.
But behind these welcome locomotives and in addition to other well-built formations, the Betclic Élite has landed a project as ambitious as it is exciting, the Paris-Basket. “It is an entity that knows where it is going. There is continuity with Christophe Prat as a coach, promising young players (editor’s note: Milan Barbitch, Ismaël Kamagaté and Juhann Begarin, drafted by the Celtics this summer), and the pretty blow Kyle O’Quinn (editor’s note: former interior NBA who played in particular for the Knicks or Orlando). The weather is rather good “, appreciates with a smile Jacques Monclar, now consultant BeIn Sport. Despite his status as a little rookie, David Kahn, the club president, has already spoken of the playoffs for this season.
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Place Paris on the map of major European basketball clubs
A high ambition but which will not surprise those who follow the club since its existence. Its short existence should we say. Because Paris-Basket is a comet in French basketball. It all started just a few years ago, in 2018. When David Kahn, then CEO of Paris Basketball Investments and former head of the Minnesota Timberwolves, manages to buy the sports rights of Hyères-Toulon Var Basket, which is in financial difficulty and relegated to Pro B at the end of the 2017-2018 season.
Le Paris-Basket, which then played in N2 and was called Paris-Basket Avenir (following an association between Domrémy Basket 13, Ménilmontant Paris Sports and the Sport Club of the Ministry of Finance in 2013), then made an unexpected leap forward. But that says a lot about his ambitions. At the time, the objective was also announced loud and clear by David Kahn during a press conference at the Paris City Hall: “ Place Paris on the map of major European basketball clubs “. The tone is set ! And so far even if we are still only at the beginnings, it does not disappoint.
There is this very American side, very ambitious
Since then, the club has continued to display its ambitions. Both in sport and in terms of communication or business with a model very steeped in US culture. “ We go from point A to point B and we give ourselves the means. Always with the desire to be innovative, confirms Emmanuel Coeuret, assistant to Jean-Christophe Prat . very American, very ambitious. It is felt every day. In the management, in the way of seeing things. But also in terms of pressure. They challenge us all the time. From small things to sporting results. is not at all European or French but very Anglo-Saxon . ” With some success.
Three seasons later and a little ahead of schedule thanks to a good year finished in second place in Pro B, Paris has indeed found a club which bears his name in the elite. With all the hopes that this generates. Because having a real club in the capital is not trivial. “ Everything is different. All the more so in Paris where we are in a city that makes you dream, remarks Emmanuel Coeuret, former coach of Nantes Rezé Basket (LFB). When you have a club in Paris, it’s almost a brand. The pressure is amplified. There are a lot of people around, a lot of envious people. And you find yourself close to the world of showbiz. Even last year, we felt it despite the Covid. There, it is tenfold by the fact that we find ourselves in the elite. It changes everything for people. It’s really exciting. We feel the emulation “.
We must not think with a Parisian prism and especially not in basketball
Very inspired by urban culture, Paris-Basket, which does not hesitate to make moves like the signing last season of American rapper Sheck Wes, intends to do everything to upset the landscape of basketball in the Ile-de-France region, where Nanterre and Boulogne-Levallois have been established for a long time with varying degrees of success. “ Historically, French basketball has not worked around Paris, rightly reminds Jacques Monclar. But it is true that this year, there has three Ile-de-France teams and one is called Paris. And that is the real difference. Especially since this club presents a real project and an upcoming venue Porte de la Chapelle (editor’s note: the Arena, an 8,000-seat venue delivered in 2023 before Paris 2024). And it operates under the watchful eye benevolent of the town hall, of everyone in fact “.
And it is a real evolution in the landscape Parisian, where basketball has often had problems establishing itself successfully in the long term. “ At the beginning of the 2000s, there was for example a deficit of public compared to the province, remembers Jacques Monclar, who coached Paris Basket Racing from 2002 to 2004. O was also nomadic. For example, Paris-Basket has a training center in the south-east of Paris. And they have Carpentier permanently. In my time, we had to train with physical education classes around the parquet floor in Carpentier. And in the 16th arrondissement. in Coubertin, there was a GRS club. So we went to train elsewhere or on field 3. We were constantly on the right and left. It was not ideal. We had never really been installed as Paris-Basket is at present even if the conditions are not ideal either in Carpentier “.
From what to say that the club can have the assets to shake up the French basketball, in lack of recognition on the national media scene? “We must not reason with a Parisian prism and especially not with basketball. French basketball works in the provinces. The clubs have support and fill rooms,” said Jacques Monclar. And the current failure of the media coverage of the Betclic Elite is explained otherwise, by choices not always very well felt. Even if a strong club in Paris will always be an asset. And this is the ambition of Paris-Basket, which still has many steps to take. Even if he’s already dreaming big.
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