In addition to the premiere of the electric model , the BMW iX M60 was presented by the German carmaker at the Consumer Electronics Show, ie CES 2022 in Las Vegas, USA and other news. These are directly related to the mentioned model of the electric car, because the German manufacturer also introduces a large series of innovations.
Individuality and emotions
BMW also has a driving experience in its slogan. The new My Modes are currently playing a central role in this, creating a new user experience indoors. Thanks to the Expressive and Relax modes, BMW customers will in future have additional ways to adapt the vehicle’s settings to the specific situation and mood.
In the new My Mode Expressive an active driving experience is combined with an emotional interior atmosphere. This will include changing the appearance of Curved Displays, where bold colors and abstract patterns will appear. At the same time, there are unconventional sounds in the interior. These fall under the heading BMW IconicSounds Electric for fully electric BMW models. You will react intensively to the driving situation.
BMW E Ink technology:
Bent displays on The BMW Curved Display, activated with this My Mode, comes in collaboration with the internationally renowned Chinese multimedia artist Cao Fei. Digital mode
Art Mode directly in the BMW iX M60 brings many interactions using light elements that are constantly changing, moving, and interrelated.
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