Google updating the Android logo with 3D robot head, new wordmark

In 2019Google announced a new brand identity for its mobile OS. Almost four years later, Android is updating its logo with a new wordmark and a 3D version of the iconic robot head.

Update 6/30: Following our Monday report, Google is now out with a much better look at the new Android workmark and 3D logo. It released a brief “Android App Safety – Always on protection” video this morning that shows the updated design at the very end.

In this full version (as seen in our cover image above), the ‘A’ is not as tall, which was one complaint that has emerged. Otherwise, the flat top and inner point still feels off compared to the rounded ‘n’ and ‘r.’


Original 6/26: This new wordmark starts with the “A” being capitalized after years of Android opting for something that’s entirely lowercase. This new font sees the ‘n’ and ‘r’ being perfectly rounded, returning to the style of the futuristic 2008 and toned-down 2014 wordmarks.

Meanwhile, the robot head is no longer flat with Google, instead opting for a 3D Android head that does indeed stand out more.

Left: 2008 | Middle: 2019 | Right: 2014

We first started seeing the 3D heads at CES 2023. It was still shown next to the lowercase “android,” while Google generated a number of expressive versions using different materials. For example, a tire was used when talking about Android Auto.

This new figure made another appearance at I/O 2023, with those different designs and materials (e.g., disco ball) coming into play when Google described Android as the “Most expressive OS.”

We first saw this updated wordmark and head side-by-side in an ad for Android talking about first-party apps on the Samsung Galaxy S23 Ultra and Flip 4.

Google confirmed the “new brand identity” to us today and said that we’ll hear more about it in the future.

We’re showcasing some elements of our new brand identity on various surfaces, including our CES booth from earlier this year and other campaign materials like digital & banner ads. We’ll have more to share in the coming months.

The new logo will presumably make an appearance on the boot screen for all Android devices. The brand currently appears as “Powered by Android.” It would make sense for Google to launch this update alongside Android 14 later this year.

pixel 3 powered by android 10 new logo boot screen

Add 9to5Google to your Google News feed.

FTC: We use income earning auto affiliate links. More.

Note: This article have been indexed to our site. We do not claim legitimacy, ownership or copyright of any of the content above. To see the article at original source Click Here

Related Posts
IoT: Europe readies cybersecurity rules for smart devices thumbnail

IoT: Europe readies cybersecurity rules for smart devices

Image: Getty Images/Westend61The European Commission has proposed cyber-resilience legislation that could lead to cybersecurity labels and penalties for device manufacturers with shoddy cybersecurity features and practices. The proposed law covers hardware and software of "products with digital elements" sold in the European Union and connected to any network. The Cyber Resilience Act (CRA) proposal covers most network-connected
Read More
Elder Care Startup Honor Makes Contractors Full-Time Workers With Equity thumbnail

Elder Care Startup Honor Makes Contractors Full-Time Workers With Equity

Honor, an Andreessen Horowitz-backed company focused on caring for seniors as Baby Boomers tip over into retirement, is making its contractor workforce into a full-time one. The care workers, called CarePros within the company, will have the potential for stock options. “I really don’t want two classes of people in our company. Everyone is in it…
Read More
Twitter quietly switches off HTTP connections to API thumbnail

Twitter quietly switches off HTTP connections to API

If your Twitter API requests were having issues over the past couple of days, changing to an SSL connection should fix your problems. In case you have not found yourself on Twitter's dev site recently, the social network recently switched all its API traffic to require an SSL connection. A notice on dev.twitter.com and a…
Read More
Index Of News
Total
0
Share