Open the view of AIS 31 years, pushing Thai 5G, the standard equivalent to international

Open the view of AIS 31 years, the path of laying technology infrastructure for Thai people, emphasizing the 3 coordination of the people – the public – the private sector Join to drive the country to compete in the global market point! 5G Thai standard equivalent to international Able to be a springboard to lead the nation through the crisis

on the occasion of the 31st anniversary, stepping into the 32nd year of AIS as a Digital Life Service Provider that has continued to develop technological infrastructure for the country. continually both in the role of the network developer and in the role of the pioneer group Join to create added value from digital technology in a variety of ways that support uplift people’s way of life and management styles of various industrial sectors It brings pride to have contributed to the creation of the digital economy and drive the Digital Ecosystem to become concrete. Helping the country cope with challenges even in times of crisis, emphasizing that 5G Thailand is not losing any other country in the world. And there are many more opportunities. But must work in a coordinated way, both the public sector, the government sector and the private sector firmly Ready to invite all sectors to join in shaping the future in the midst of a new world

Mr. Somchai Lertsuthiwong Chief Executive Officer AIS said “Over 31 years of AIS, we have contributed to the transformation and digital weapons of the country. With more than 500 billion baht in development of Digital Infrastructure and more than 200 billion baht for license fees. including the creation of digital personnel both in the part of AIS employees and through working with partners and finally is Join us in unlocking access to digital platforms with 5G technology that is as efficient as the world’s leading countries. It is a great pride to represent the country. That makes Thailand a pinning name among the leading technology leaders. Through rankings from leading agencies such as Ookla Speed ​​Test, which ranks AIS 5G fastest in Thailand “

“5G network with international standards. equal to creating enormous opportunities for business and industrial sectors It is estimated that by 2025, the value of the 5G market in Thailand will grow up to $1.2 billion. circulating in the economy The main markets with good potential and growth are as follows: home internet usage via FWA (Fixed Wireless Access) devices, mobile internet usage and B2B segment. Industrial sector is a large proportion.

focusing on manufacturing, retail, transportation and distribution businesses Of course, today the potential of 5G in Thailand can answer all groups. The hard work of AIS over the past year through collaborations with various partners across industries, manufacturing, finance, retail, healthcare, education, and more has certainly made a difference in both ways. Directly and indirectly to drive the country for sure

Mr. Somchai He added that “5G directly affects the big picture of the world in the New Normal era in 3 main issues:

Anywhere. Operations because of the situation from covid Instantly forced the behavior of working from home (WFH), studying from home (LFH) or working from anywhere, anytime. The challenge lies in the speed of adapting and creating an organizational management model. Including the development of “people”, which is the heart of building the strength of the country

Internet of Behavior (IoB)

after IoT or all devices are connected to the internet world. What happened next was Consumer behavior as if connected to the Internet world all the time. The key is the ability to analyze data from those connections. To understand and be able to personalize services to the level of Nano Segment

Space that blurred the physical and virtual when people live every life. In terms of studying, working, shopping, watching entertainment through the screen in the online world Therefore, Virtual Reality or Augmented Reality or even Metaverse, which is the latest trend, has stepped into the virtual world. that provides a new experience in the lifestyle of consumers that can connect Interact with the real world seamlessly It is believed that it will eventually become the new normal

by combining all three effects, encouraging everyone to adapt. change the way of thinking in all matters urgently. Therefore, AIS, one of the country’s Digital Ecosystems, in addition to focusing on 3 main goals to create sustainable growth for the future which consists of: 1. Increase efficiency Always create maximum benefits for customers from the current wireless business. 2. Expanding the engine of growth through the home network business and corporate customers. 3. Invest in the digital business for strong growth in the future. The duty to stimulate innovation. from the skill of Thai people who are not allergic to foreign countries It is also our duty to continue

as in the case of opening a new agency working with Thailand’s first Metaverse Human development partner. Thailand, who will become a Brand Ambassador, one of the new AIS Family in the name of Nong I-Irene, along with the design of the Business Model of marketing in the Metaverse era, KOL will be able to create enormous new business opportunities and make Thailand Ready to compete with foreign countries fully, which AIS is considered to be a duty to jointly drive this innovation as a developer of 5G networks and and ready to welcome interested partners to work together as well

Mr. Somchai reiterated that “Amid the current global situation that has been volatile due to the arrival of COVID and causing resets in many aspects and bringing opportunities and challenges at the same time Therefore, as Thailand There is an advantage in the potential of people. and infrastructure like 5G that has been accepted abroad To bring all the potential to strengthen the country in the best way, there must be a perfect 3 coordination. starting from the public sector that today are ready to adapt Be open to using technology to live in the new normal world as well.

Next is The strength of the government with enormous resources in hand But the challenge lies in the ability to integrate to create power. including setting a policy framework that is appropriate for the actual situation which when combined with the private sector both network service providers and all groups of entrepreneurs in the Digital Ecosystem that are continuing to work and continuous investment to create Digital Infrastructure and provide the best customer service I believe that Thailand will be the center of digital industry and growth. Ready to compete on the world stage for sure, and AIS is ready to be another force that will encourage all sectors to come together to shape the future so that this goal can be realized in a concrete way”

5g
Digital Life Service Provider

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